Wednesday, December 24, 2008

Ford Verve Sedan

Just as Mazda is exhibiting a sedan version of the 2 at Auto Guangzhou, the automaker's parent company, Ford, is revealing a sedan version of the Verve concept. The second in a series of concepts that will culminate with yet another variant set to be unveiled in Detroit, this 'notchback' provides further insight to the future small car design direction for Ford.

Ford's European design team, which created the Verve concepts, applied Ford's kinetic design philosophy and built on the look of its hatchback sibling. It shares the three-door's front-end graphics and signature form language, composed of dynamic lines and full surfaces, and displays a pillarless side window profile along with strongly defined wheel arches. The Verve Sedan's C-pillar shape adds to the feeling of dynamism, while the rear body and decklid shapes continue the kinetic design look with full surfaces and bold lines. The rear glass of the notchback is shaped to correspond with the forms of the high-mounted, two-piece tail lamps. This execution, first seen on the new Mondeo, is now translated into a smaller car.

"First it was the hatchback and now a very exciting and dynamic notchback," said Martin Smith, Ford's Executive Director of European Design. "Looking at these concepts together, you can just imagine how exciting the successor to the Ford Fiesta will be when it hits the market."

Related Stories:
New Car: Ford Mondeo
New Car: Ford Verve concept
Design Review: Ford Iosis concept
cardesignnews

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